Comprehensive Review of apnews – Traffic, DA, DR & SEO Insights

1. Introduction to apnews

apnews is the official news website of the Associated Press, a globally trusted news agency founded in 1846. With comprehensive coverage across world events, politics, business, sports, entertainment, and more, apnews is regarded as a gold standard in media reliability and impartial reporting vocal.media+8upwork.com+8evertisemarketing.com+8. In this review, we analyze apnews from multiple angles: site traffic, domain authority, backlink strength, SEO performance, Google rankings, and user engagement.

2. Traffic Overview

According to SEMrush, apnews recorded over 100 million visits in May 2025, ranking #109 in the U.S. and #410 globally semrush.com+1analytics.explodingtopics.com+1. SimilarWeb estimates 96.5 million visits for the same period, placing ap news at #603 globally and #17 among U.S. news publishers similarweb.com.

Visitors per session on apnews average around 1.8–2.0 pages, with session durations between 2:04 and 6:39 minutes depending on the source techbusinessnews.com.au+4semrush.com+4analytics.explodingtopics.com+4. Bounce rates range from 63% to 65%, indicating a solid level of engagement for a news platform .

Geographically, apnews draws over 82% of its traffic from the U.S., followed by Canada (~2.3%), Australia (~1.9%), India (~1.4%), and the U.K. (~1.1%) similarweb.com+2semrush.com+2analytics.explodingtopics.com+2.

3. Domain Authority (DA) & Domain Rating (DR)

While apnews DA and DR values aren’t published by SEMrush or SimilarWeb, SEO services agree that ap news has exceptionally strong authority:

• SEMrush Authority Score is 92 apnews.com+7analytics.explodingtopics.com+7konker.io+7.

• Third-party metrics from backlink services report DA ~92, Page Authority ~90, and Trust Flow ~58 upwork.com.

These high-ranking scores confirm apnews as a top-tier domain with significant trust and power in search engine algorithms.

4. Backlink Profile

apnews boasts an extraordinary backlink portfolio:

• Roughly 164 million backlinks and over 344,000 referring domains semrush.com.

• Growth trends show a 2% monthly drop in total backlinks, but a 1.75% increase in referring domains semrush.com.

• Frequency includes do-follow links like press release sites and citations by trusted outlets .

This vast and diverse backlink ecosystem underpins the massive authority and topical reach of apnews.

5. Google Rankings & SEO Performance

5.1 Organic Keyword Rankings

apnews ranks for an astounding over 630,000 organic keywords globally . Top-performing terms include “ap news” (rank 1), “associated press” (rank 1), “ap news” (rank 1), among others evertisemarketing.com.

In the U.S., the top keyword “ap news” boasts 823,000 search volume, with “apneas” contributing another 205,600 volume analytics.explodingtopics.com.

5.2 Search Traffic Breakdown

Organic search drives 39–40% of traffic, while direct visits make up 41–48%, and paid traffic is minimal (~0.3–0.5%) similarweb.com+2semrush.com+2analytics.explodingtopics.com+2. This reflects apneas’ strong brand recognition and SEO strength.

5.3 Google Indexing

Given apneas ranks for so many keywords and maintains top search positions, Google indexing is clearly broad and authoritative. The site’s regular news cycles and headline coverage reinforce its search dominance.

6. Content Quality & Editorial Standards

apnews is known for factual, impartial journalism, rated as “middle bias” but “reliable” by Ad Fontes Media . The site features thousands of articles daily on diverse themes: global news, politics, sports, science, economy, and more .

The editorial footprint is fortified by AP’s huge content output—over 1,260 stories daily, 80,000 videos per year, and millions of photos and video clips ap.org. apnews excels in delivering timely, accurate reporting, making it a credible source for journalists, researchers, and the general public.

7. Strengths of apnews

1. Massive Traffic: ~100M monthly visits with strong session statistics.

2. Top-tier Domain Authority: DA/Authority Score ~92.

3. Vast Backlink Network: 164M backlinks and 344K referring domains.

4. SEO Dominance: Ranks for 630K+ keywords, often in top positions.

5. High Engagement: Solid session duration and pages viewed.

6. Reliable Journalism: Highly rated editorial credibility and neutrality.

7. Multi-format Content: Text, video, audio, data.

8. Areas for Improvement

While apnews is robust, there is always room to optimize:

• Bounce Rate (~64%) suggests potential to enhance internal linking or multi-format content engagement.

• Paid search remains underutilized (~0.3%), which could complement organic reach.

• Mobile optimization: As ~78% users are mobile, ensuring seamless mobile UX could lower bounce and boost ad performance similarweb.com+6analytics.explodingtopics.com+6upwork.com+6semrush.com.

• Expanding interactive content (e.g. polls, infographics) aligned with current trends could improve session time.

9. Google Ranking Impact

As a domain scoring ~92 DA and ranking for high-volume queries like “apnews” and “associated press,” apnews dominates SERP visibility. Its top search positions ensure brand prominence and upfront news presence. This reach positions apnews as an authority voice in journalism and news indexing.

10. Summary Table

11. Conclusion

In summary, apnews stands out as one of the most authoritative and well-visited news websites globally. With ~100 million monthly visits, DA ~92, a massive backlink profile, and exceptional SEO rankings across major keywords, ap news maintains a commanding position in digital media. Editorially, it’s consistently rated reliable and neutral, reinforcing its role as trustworthy news provider.

For users, apnews delivers impartial, comprehensive coverage. For SEO professionals or link builders, apneas represents a top-tier publication—though editorial access is typically selective.

If you’d like deeper analysis such as keyword trends, backlink growth trajectories, competitor benchmarking, or suggestions to collaborate with apneas, just let me know!